National Sales Director
Company: Tait North America
Location: Houston
Posted on: October 31, 2024
Job Description:
Purpose of Role
This role directs, manages, and oversees Tait Communications
Americas' (TAM) sales strategy for land mobile radio systems across
the United States. This senior leadership role is responsible for
driving sales growth, expanding market share, and positioning TAM
as the leading provider of mission-critical communications
solutions for public safety, utilities, transportation, government
agencies, and other strategic vertical markets. The National Sales
Director will have a deep understanding of the critical
communications market, extensive experience in complex sales
cycles, and a proven ability to lead large-scale sales teams in a
highly competitive and regulated environment. The National Sales
Director will work closely with key stakeholders across multiple
regions to ensure a unified approach to Tait's direct and indirect
sales execution, customer engagement, and solution delivery. This
role reports to TAM's VP of Sales.
Scope of the Role
Strategic Sales Leadership:
- Develop, implement, and effectuate a comprehensive national
sales strategy for Tait's critical communications portfolio,
focusing on achieving prescribed sales and market share
goals.
- Identify and orchestrate sales territory plans to win business
opportunities in key verticals such as public safety, utilities,
transportation, federal/state government, and other strategic
markets.
- Lead the competitive tenders process by providing strategic
input, competitive insight, editorial guidance, and win themes
while contributing to written RFP responses and oral
presentations.
- Ensure alignment between TAM sales motions and Tait's corporate
objectives through open communications of sales initiatives and
market dynamics.
Sales Team Management and Development:
- Lead, inspire, and manage a national sales team, including
regional channel managers, business development managers, and
technical sales staff focused on critical communications
solutions.
- Provide coaching and mentorship to build a high-performance
sales organization, ensuring the team has the knowledge and skills
to succeed in complex sales environments.
- Identify and implement tools, portals, and databases that help
the sales teams establish a repeatable methodology for identifying
and targeting customers who constitute a likely fit based on bands,
capabilities, differentiators, relationships, etc.
- Set and monitor sales performance, training, and collaboration
metrics (KPIs) for individual team members and regional teams,
driving accountability and performance to exceed sales targets.
Customer and Channel Partner Engagement:
- Build and maintain strong relationships with key
decision-makers and influencers in public safety, utilities,
transportation, and federal/state government sectors to foster
long-term partnerships and trust.
- Manage channel conflict while working closely with the business
development managers, channel managers, and channel partners to
alleviate inconsistencies using the Company's rules of engagement
and core values.
- Act as the executive sponsor for high-value deals, negotiating
contracts and driving executive-level engagement with partners and
customers.
- Collaborate with Tait's channel partners to enhance the
company's market penetration, customer reach, and sales
effectiveness.
Solution Selling and Positioning:
- Work closely with internal product and engineering teams to
ensure Tait's critical communications solutions meet customers'
evolving needs.
- Position Tait as a thought leader in the critical
communications space, showcasing the company's technology,
integration capabilities, and industry expertise.
- Stay ahead of industry trends, regulatory changes, and
technological advancements to shape Tait's sales approach and
capitalize on emerging opportunities.
Sales Operations and Reporting:
- Lead sales forecasting, pipeline management, and reporting,
ensuring accurate and timely updates on performance to senior
leadership.
- Oversee the budgeting and resource allocation processes to
ensure optimal use of sales resources and funds.
- Collaborate with marketing and product development teams to
design go-to-market strategies and support product launches that
align with customer needs.
Performance Measurements
The National Sales Director will be:
- Measured on sales quota achievement (Orders Booked) for
assigned territories, accounts, and/or opportunities.
- Measured on effectively managing cross-functional teams (e.g.,
business development managers, channel managers, sales engineers,
etc.) to plan and collaborate on joint sales pursuits, drive joint
deal registration initiatives, and mutually achieve sales goals in
their assigned territories, accounts, and/or
opportunities.
- Based in the US, remote, field-deployed, and measured on
supporting the US sales team with identifying, developing, and
closing sales opportunities.
Specific Expertise
- 10+ years of proven success in outside sales, with a minimum of
5 years experience in Land Mobile Radio or directly related
technology.
- 5+ years of experience in managing highly skilled,
self-motivated sales teams.
- Experience selling or interacting with partners/and or
customers.
- Strong skills in communication, presentation, and business
acumen.
- Demonstrate knowledge of developing new markets and managing a
large territory, including demand generation, channel partner
development, forecasting, and quota attainment.
- Must be an aggressive self-starter who can articulate Tait's
product and business strategies and create the demand to grow the
Tait brand.
- Skilled in the use of CRM.
- Up to 65% travel.
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Keywords: Tait North America, Baytown , National Sales Director, Executive , Houston, Texas
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